Services

Branding Language and Copy

Next, I write a copy draft that fits your own or client's expectations, captures attention, clearly positions your brand, draws your audience into your story or offer and helps compel people to favorably act in support of your brand, marketing, or sales goals.

• slogans and taglines

• origin and background stories

• signature success stories

• key messages and hierarchy

• ​voice and tone development

• brand language guide

• brand language assessment

Content Writing

The copy creation process starts with a deeper, more detailed review of the Copy Intake Form you completed to receive your project estimate. This collaborative conversation fills in the gaps and leaves no stone unturned. The result is a written copy platform summarizing our findings.

• blog articles

• web content

• social media content

• feature stories

• media releases

• lead magnets

• ​fact sheets

• guides

• e-books

• infographics

• UX messages

• web forms

Creative Copywriting

Copywriting that fits your needs starts with research and listening--to you and the data. Your vision, brand, audience, and marketing insights shape the writing of strategic elements that will, in turn, support, frame and drive copy development for your project's successful end.

• headlines and subject lines

• websites and microsites

• landing pages

• social media ads

• emails, e-newsletters

• automated emails

• ​case studies

• advertisements

• web banners and buttons

• sales presentations

• sales tools

• call to action

additional services

Copy Concept Testing

Then, once the copy draft is created, development moves into 1 to 3 editing rounds. The result is a polished copy specifically designed and crafted to fit your specifications.

Editing

Then, once the copy draft is created, development moves into 1 to 3 editing rounds. The result is a polished copy specifically designed and crafted to fit your specifications.

Proofreading

Finally, very detailed proofreading and final tweaks transforms your draft copy into final copy ready to be delivered to you for implementation.

Communications Assessment

Finally, very detailed proofreading and final tweaks transforms your draft copy into final copy ready to be delivered to you for implementation.