AI is exciting, but engaging, delighting, and memorable writing?

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That's an art.

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Creative, persuasive, or interesting copy is more than about data points and segments; it’s about connecting with real people—living, breathing, and feeling human individuals with evolving desires and dreams.

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My approach?

Businesses aren't just making transactions; they’re starting conversations that grow into lasting relationships. I craft customer engagements that compel, draw in, and connect on a deeper level, all through carefully chosen words.

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What sets me apart?

My Value+Relevance Framework goes beyond numbers, diving into the rich stories behind your ideal customers. This "thick data" approach uncovers new insights that fuel better strategizing, decision-making, communications planning, creative development, and writing impact towards your goals.

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